WHAT IS DIGITAL TRANSFORMATION?
Integrated Technologies
Digital transformation is the process by which companies integrate technologies into their businesses with the goal of driving fundamental growth and change. Why do it? Automation leads to increased efficiencies, lean operations, better agility in an ever-changing landscape, and ultimately the ability to add more value to your customers, employees, and shareholders.
Mindset Shift
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Whether you are a seasoned pro or new to digital transformation, the journey requires a business leader to reset their outlook. Digital transformation requires companies to shift their approach and opens up new opportunities to reimagine how they do things.
In many cases, the required shift away from traditional thinking creates a landscape for incredible growth, collaboration, and increased productivity.
Why is digital transformation important?
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Prior to the pandemic, digital transformation focused primarily on the customer experience and the B2C landscape. The ability to "just get by" with a minimal digital presence still being a doable strategy. However, the pandemic changed the landscape on its head and has accelerated the need for companies to strengthen their digital presence and innovate on a dime.
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ACCORDING TO ACCENTURE, RESEARCH SHOWS THAT THE PANDEMIC ACCELERATED THE NEED FOR TECH ADOPTION.
Within all industries, change is happening faster than ever experienced. CEOs, founders, and managers find themselves under the pressure of moving swiftly to boost their digital position. And, according to a recent survey by Accenture, the requirement now to embrace digital transformation, including cloud and data, has become the number-one topic CEOs prioritize since the pandemic hit.
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Research shows that leading companies in the enterprise technology space were growing 2x faster than most other companies and have now accelerated to nearly 5x growth comparatively. Leaders who harness technologies, such as AI can outpace the competition and grab market share faster.
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By working with The Bailey Group, our skilled team of digital transformation experts can lead your adoption of innovative strategies that lead to boosting your digital presence and lead to far greater benefits for your organization than just revenue growth.